Educational Group Name: Management
Status: Active
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Phone: 51212447 021

Journal Articles

Conferences Articles

Thesis

  • The effect of global identity on perceived brand quality and purchase intention with the mediating role of ethnocentrism and hostility in home appliance consumers in Iran
  • 1401/07/06 Naser Yazdani (استاد راهنما اول)
  • The Impact of Co-competition, Organizational Learning and Business Strategies on the Development of New Services in Chain Stores in Tehran Province
  • 1401/06/22 Naser Yazdani (استاد راهنما 1)
  • The effect of supply chain innovation on competitive advantage with the mediating role of robustness and flexibility and the moderating role of buyer-supplier relationship
  • 1401/04/14 Naser Yazdani (استاد راهنما 1)
  • Strategic Roadmapping Framework to Alignment of Business Strategies and Competitive Resource Raising Strategies in ALA Charity Foundation
  • 1400/10/28 Naser Yazdani (استاد راهنما 1)
  • The effect of market orientation approaches on brand performance through the mediating role of companies positioning strategies in B2B
  • 1400/10/19 Naser Yazdani (استاد راهنما 1)
  • The Effect of The Creation and Application of Market Intelligence on Performance through segmentation , prioritization and Sales models
  • 1400/10/11 Naser Yazdani (استاد راهنما 1)
  • The effect of strategic ambidexterity on the performance through product and service innovation in industrial firms in Isfahan city
  • 1400/09/23 Naser Yazdani (استاد راهنما 1)
  • Investigating the effect of brand hate on consumers behavior (Case study: consumers of Iran Khodro and Saipa products in Tehran)
  • 1400/07/18 Naser Yazdani (استاد راهنما 1)

  • The Impact of Internet Marketing Capabilities on International Market Performance through Market-Oriented and Entrepreneurial-Oriented and Knowledge Internalization (Case study: Exporting companies in Isfahan province)
  • 1400/06/15 Naser Yazdani (استاد راهنما 1)
  • The impact of strategic foresight in creating dynamic capabilities of strategic flexibility and decision rationality with the moderating effect of environmental uncertainty
  • 1400/01/23 Naser Yazdani (استاد راهنما 1)
  • The Effect of Firm Characteristics, Environmental Factors and Innovative Drive on Firm Performance through Entrepreneurial Strategies Mediator
  • 1399/12/25 Naser Yazdani (استاد راهنما 1)
  • Investigating the Impact of TV Advertising Strategies on Cognitive, Affective and Behavioral Dimensions of Female Consumer Attitudes
  • 1399/11/20 Naser Yazdani (استاد راهنما 1)
  • A Model For Consumer Engagement And The Story Of The Brands International Advertising In Social Media Using Netnography Method
  • 1399/06/30 Naser Yazdani (استاد راهنما 1)
  • The Impact of Individual,Organizational and Cultural Factors on International Trade Negotiations Satisfaction
  • 1399/06/10 Naser Yazdani (استاد راهنما 1)
  • The Impact of Social Media-Based Marketing Activities on Customer Intention to Buy Through the Role of Social Identity Mediation, Perceived Value, and Customer Satisfaction (Case Study: Cinere Cosmetics Company Social Network Users
  • 1399/01/31 Naser Yazdani (استاد راهنما 1)
  • Investigating the Impact of Marketing Capabilities on the Performance of Export Companies through Competitive Strategy and Potential Situational Advantage with a Moderating Role of Bilateral Innovation (Case Study: Dehydrated Export Companies in Tehr
  • 1399/01/31 Naser Yazdani (استاد راهنما 1)
  • Investigating the effect of follower, customer oreinted and innovative strategies on corporate performance with the intervention role of flexibility in development of new product e
  • 1398/07/20 Naser Yazdani (استاد راهنما 1)
  • Investigating the impact of customer-oriented elements on customer loyalty with moderating variable role of brand image
  • 1398/06/20 Naser Yazdani (استاد راهنما 1)
  • Investigating the effect of organizational innovation on export performance through the variables of radical and extensive technological innovation.
  • 1398/06/20 Naser Yazdani (استاد راهنما 1)
  • The effect of sensory marketing on customer decisions through brand image(Case Study: Great Tehran Agricultural Bank Branches
  • 1398/06/20 Naser Yazdani (استاد راهنما 1)
  • Recognition and Ranking of internet Advertising Technique for Shopping Centers
  • 1398/04/22 Naser Yazdani (استاد راهنما 1)
  • Investigating the Effect of Marketing Mix on Brand Profitability Performance with Emphasis on Khoshkpak Brand Equity in Retailers in Tehran
  • 1397/12/19 Naser Yazdani (استاد راهنما 1)
  • Investigating the Impact of Brand Orientation Strategy on Brand Performance with Emphasis on the Mediation Role of Brand Identity (Case Study: Food Industry Companies of Tehran (
  • 1397/12/18 Naser Yazdani (استاد راهنما 1)
  • Investigating the Impact of Business and Political Ties on the Relationship Between International competitive Strategies and Firm Performance
  • 1397/12/18 Naser Yazdani (استاد راهنما 2)
  • Investigating the impact of brand personality on consumer reaction to brand(Studied case: Consumers of Private Insurance Companies in the City of Karaj)
  • 1397/12/05 Naser Yazdani (استاد راهنما 1)
  • The impact of ban on tobacco advertising on the sales performance of the tobacco company in Iran
  • 1397/11/17 Naser Yazdani (استاد راهنما 1)
  • (Investigating the effect of risk management by mediating competitive advantage and literacy variables on the performance of small and medium enterprises (Case study: Tehrans small and medium enterprises
  • 1397/11/17 Naser Yazdani (استاد راهنما 1)
  • The Effect of Internet Marketing Capabilities on the Growth of the International Market for Export Companies
  • 1397/06/25 Naser Yazdani (استاد راهنما 1)
  • The Impact of the Quality of Service Provider Websites on the Loyalty Insurers
  • 1397/03/08 Naser Yazdani (استاد راهنما 1)
  • Impact of brand community in social networks on customer loyalty to brand (Case Study: Customers of the Tejarat Bank
  • 1396/11/18 Naser Yazdani (استاد راهنما 1)
  • Investigating the Effect of Internal Factors on Profitability of Banks Accepted in Tehran Stocks Exchange
  • 1396/11/03 Naser Yazdani (استاد راهنما 2)
  • Investigation of Impact of Capital structure and Firm Size on firm Value
  • 1396/06/22 Naser Yazdani (استاد راهنما 1)
  • Stock price prediction using Fuzzy Regression and Optimization by Genetic algorithms in Tehran Stock Exchange
  • 1396/02/04 Naser Yazdani (استاد راهنما 1)
  • The Effect of Customer Comprehension on Brand Attachment with Emphasis on Brand Preference (Case study : Mellat Insurance Company)
  • 1396/01/21 Naser Yazdani (استاد راهنما 1)
  • Identification and Ranking of Barriers to Establishment the Performance -Based Budgeting Approach to Activity-based Costing(ABC)
  • 1395/11/12 Naser Yazdani (استاد راهنما 1)
  • Surveying the Efficacy of Quality Dimensions of Electronic Service on the Copetitiveness of Banks
  • 1395/11/03 Naser Yazdani (استاد راهنما 1)
  • 1395/11/03 Naser Yazdani (استاد مشاور 1)
  • Studying the Effect of Perceptual Errors on the Decisions Made by the Investors in Tehran Stock Exchange
  • 1395/10/26 Naser Yazdani (استاد راهنما 1)
  • Study of Effect of Cosumers Decision- making Style on Consumers Innovativeness and Attitude with Emphasis on Role of Psychological Variables
  • 1395/09/28 Naser Yazdani (استاد مشاور 1)
  • Surveying the Impact of Implementation of Resistance Economic Policies on Exports of Non-Oli
  • 1395/06/24 Naser Yazdani (استاد راهنما 1)
  • Investigating Impact of Promotional Gifts Different Aspects on purchase Intention
  • 1395/06/20 Naser Yazdani (استاد مشاور 1)
  • Comparing the Predictability of Stock Price Using Hidden Markov Model in Tehran, Tokyo and Brossels Stock Markets
  • 1395/03/03 Naser Yazdani (استاد مشاور 1)
  • بررسي تاثير سياست اعتبارتجاري بر رشد شرکت هاي پذيرفته شده در بورس اوراق بهادارتهران
  • 1394/12/22 Naser Yazdani (استاد راهنما 1)
  • Evaluating of the Characteristics Firm and Managers Tend to Goods Esports (Case Study: Active Companies in the Carpet Industry in Tehran)
  • 1394/11/07 Naser Yazdani (استاد مشاور 1)
  • Surveying the Impact of Brand Personality on Brand Loyalty with Moderating Role of Precieved Price-quality
  • 1394/11/07 Naser Yazdani (استاد مشاور 1)
  • بررسي رابطه ويژگي هاي معاشرتي فروشندگان و فضاي داخلي فروشگاه با رفتار خريد ناگهاني مشتريان(مورد مطالعه: فروشگاه هاي زنجيره اي شهروند در تهران)
  • 1394/11/03 Naser Yazdani (استاد مشاور 1)
  • بررسي تاثير ابعاد مسيوليت اجتماعي شرکت بر ترجيح نام تجاري(مطالعه موردي:مشتريان هتل استقلال وازادي شهر تهران)
  • 1394/11/03 Naser Yazdani (استاد مشاور 1)
  • Investigation of the Relationship Between Initial Public Offering with Trading Volume and Index in Tehran Stock Exchange During the period of 2004 to 2013
  • 1394/06/11 Naser Yazdani (استاد راهنما 1)
  • بررسي رابطه سياست پولي بانک مرکزي و ويژگي هاي شرکتي با ساختار سرمايه شرکت هاي صنايع(فولاد،خودرويي،پتروشيمي وسيمان)پذيرفته شده در بورس اوراق بهدار تهران
  • 1394/06/11 Naser Yazdani (استاد مشاور 1)
  • Investigating Relation EPS,P/E,PEG and PERG Criterons with Expected Return in Companies Listed in tehran stock exchang(2006-2012
  • 1394/06/11 Naser Yazdani (استاد راهنما 1)
  • Survey and Determining Level of Information efficiency of Tehran Stock Exchange(2008-2013
  • 1394/06/11 Naser Yazdani (استاد راهنما 1)
  • 1394/06/11 Naser Yazdani (استاد مشاور اول)
  • Study of Relationship Between Dimensions of Corporate Sochial Responsibility and Customer Loyalty (Case Study: Raja Passenger Transport Company)
  • 1394/06/11 Naser Yazdani (استاد مشاور1)
  • Studing the effect of professional ethics on the social responsibility, emphasizing the role of organizational commitment (Case Study: Iran Minerals Production Company)
  • 1394/03/05 Naser Yazdani (استاد مشاور اول)
  • 1393/11/06 Naser Yazdani (استاد مشاور اول)
  • 1393/09/03 Naser Yazdani (استاد مشاور اول)
  • 1393/06/19 Naser Yazdani (استاد مشاور اول)
  • 1393/03/13 Naser Yazdani (استاد مشاور دوم)